Ye So-rang – Park Ju-hyun

So-rang is cheerful, pleasant and romantic. She is quick at reading the room, quick at lying and likes expensive things. She says she is a fortune teller, but is actually a wedding broker that cheats to help couples get married. She goes all around the country to help people scam others in marriage. She plays the part of a fraudulent matchmaker, but is in fact a warm-hearted romantic that helps people find true love. So-rang, who teaches women until the late hours of the night how to illegally get married, gets caught by the royal interrogator. Terrified, she lies that if a queen is not chosen by the end of the year, the palace will be in great trouble, and that the king has to get rid of the vindictive ghost of the crown princess. She disguises herself as a court lady and has an audience with the king. Will she be able to get the king to remarry, bring an end to the no-marriage law and save the people from their misery? This is how her scheme in the palace begins.

Lee Heon – Kim Young-dae

He used to be Joseon’s top romantic, someone who would do anything and everything for the woman he loves. Until his beloved Crown Princess Ahn dies. Getting dragged into a royal enmity, the crown princess is murdered, disguised as suicide, and Heon falls into deep sadness. It isn’t intentional, but a no-marriage law is proclaimed. He is to select a new queen. However, the first few attempts end in failure. Then one day, he meets a woman. It is So-rang, the matchmaker. When So-rang puts on the perfect act of being possessed by Crown Princess Ahn, the sadness Heon had been fighting resurfaces. At the suggestion of the chief royal secretary, Heon names So-rang his closest court lady. It is because he still has much to say to the crown princess. As Heon spends more time with So-rang, he becomes his old self. He also remembers what it means to have butterflies in his stomach. However, he later finds out that it was all a scam.

Lee Shin-won – Kim Woo-seok

He seems cold and indifferent, but is actually warm-hearted and sweet. Unlike his boy-like appearance, he is muscular and he is smart with the aura of someone who passed the civil service examination, but is actually a warrior that is used to handling a sword. 7 years ago, before the no-marriage law, there were talks about marriage between him and Ye Hyun-sun, the daughter of the head administrator. You did not get to see the face of the person you are marrying beforehand in those times, but Hyun-sun climbed over a wall to see his face. However, the head administrator’s family tries to marry off Hyun-sun’s younger sister Hyun-hee to Shin-won, and when he finds out, he is appalled. The no-marriage law is proclaimed at the perfect timing. He isn’t able to erase Hyun-sun from his thoughts for the 7 years that follow. After much time passes, he meets Hyun-sun, who now calls herself So-rang. The situation becomes complicated. So-rang has to help get rid of the ghost of the crown princess and Shin-won receives a royal command. He is to become So-rang’s bodyguard and protect her. Shin-won saves So-rang every time she is in danger and his feelings for her grow. Later, he finds out that she is Hyun-sun, whom he almost married, and decides to find a way to marry her when the no-marriage law is lifted.